The vacation rental industry is experiencing a surge in the United States. More and more people are opting to stay in vacation rentals instead of traditional hotels, offering an incredible opportunity for vacation rental property owners. However, managing a vacation property can be time-consuming and demanding, which is where vacation rental marketing firms step in.
Vacation rental marketing companies can assist with everything from listing your property on booking sites to handling bookings and maintaining your property. They can also help you advertise your property to prospective visitors and raise your booking rate.
If you own a vacation rental property in the United States, here are the top 7 vacation rental marketing companies to consider:
Evolve
Evolve is one of the largest vacation rental property management companies in the United States. They provide a wide range of services, including listing your property on booking sites, handling bookings, and maintaining your property. They also have a team of experts who can assist you in marketing your property to potential visitors.
Evolve has a proven track record of success, with a network of over 10,000 properties in over 200 destinations. They also offer a variety of marketing services, including search engine optimization (SEO), pay-per-click (PPC) advertising, and social media marketing.
Vacasa
Vacasa is another major vacation rental property management company with a significant presence in the United States. They provide services similar to Evolve, and they also have a team of experts who can assist you in marketing your property.
Vacasa is known for its commitment to sustainability, and they offer a variety of eco-friendly amenities and services. They also have a robust pricing and revenue management system that can help you maximize your rental income.
Turnkey Vacation Rentals
Turnkey Vacation Rentals is a smaller vacation rental property management company that focuses on providing high-quality service to its clients. They provide a wide range of services, including listing your property on booking sites, handling bookings, and maintaining your property. They also have a team of experts who can assist you in marketing your property to potential visitors.
Turnkey Vacation Rentals is known for its personalized approach to property management. They work closely with each of their clients to develop a customized plan that meets their specific needs and goals.
VRBO
VRBO is a vacation rental listing platform that also provides property management services. They provide a wide range of services, including listing your property on their website, handling bookings, and maintaining your property. They also have a team of experts who can assist you in marketing your property to potential visitors.
VRBO is one of the most popular vacation rental listing platforms in the world, with over 2 million properties listed on their site. They also offer a variety of marketing tools and resources to help you promote your property.
Airbnb
Airbnb is another vacation rental listing platform that also provides property management services. They provide a wide range of services, including listing your property on their website, handling bookings, and maintaining your property. They also have a team of experts who can assist you in marketing your property to potential visitors.
Airbnb is one of the most well-known vacation rental platforms in the world, with over 4 million properties listed on their site. They also have a strong brand reputation and a large network of potential guests.
HostAway
HostAway is a vacation rental property management company that focuses on providing affordable services to its clients. They provide a limited range of services, including listing your property on booking sites and handling bookings. However, for budget-conscious property owners, they are a fantastic alternative.
HostAway is known for its low fees and its easy-to-use platform. They also offer a variety of flexible pricing options to meet your needs.
Guesty
Guesty is a vacation rental property management company that focuses on providing technology-enabled services to its clients. They provide a wide range of services, including listing your property on booking sites, handling bookings, and maintaining your property. They also have a team of experts who can assist you in marketing your property to potential visitors.
Guesty is known for its innovative technology solutions, which can help you save time and money. They also offer a variety of integrations with other popular vacation rental platforms.
Benefits of using a vacation rental marketing companyIn addition to using a vacation rental marketing company, there are a few other things you can do to market your property:
- List your property on multiple booking sites. This will increase your chances of getting booked.
- Take high-quality photos of your property. This will help your property stand out from the competition.
- Write a detailed description of your property. This will help potential visitors learn more about your property and decide if it is the right fit for them.
- Set competitive rates. You want to ensure that your rates are appealing to potential visitors, but you also don’t want to undervalue
Conclusion
Vacation rental marketing companies can be an asset for vacation rental property owners. They can help you save time and money, increase your bookings, and maximize your rental income. If you are considering using a vacation rental marketing company, be sure to do your research and choose a company that is a good fit for your needs.
FAQs
What services do vacation rental marketing companies typically offer?
Vacation rental marketing companies provide a range of services, including listing properties on booking sites, handling bookings, and property maintenance. Additionally, many companies offer marketing services such as search engine optimization (SEO), pay-per-click (PPC) advertising, and social media marketing to enhance property visibility.
How do Evolve and Vacasa differ in their approach to vacation rental property management?
While both Evolve and Vacasa offer comprehensive services, Evolve boasts a vast network of over 10,000 properties in 200 destinations and emphasizes marketing expertise. On the other hand, Vacasa is recognized for its commitment to sustainability, offering eco-friendly amenities and a robust pricing and revenue management system.
What sets Turnkey Vacation Rentals apart from other property management companies?
Turnkey Vacation Rentals stands out for its personalized approach to property management. They work closely with clients to create customized plans tailored to their specific needs and goals. This individualized attention distinguishes Turnkey Vacation Rentals in a market often dominated by larger companies.
Is VRBO primarily a listing platform or does it provide comprehensive property management services?
VRBO is a vacation rental listing platform that also extends property management services. Their offerings include listing properties on their platform, handling bookings, and property maintenance. With over 2 million properties listed, VRBO is a popular choice for property owners looking to increase their visibility.
How does HostAway cater to budget-conscious vacation rental property owners?
HostAway focuses on affordability, making it an excellent choice for budget-conscious property owners. While offering a limited range of services compared to larger companies, HostAway is known for its low fees and user-friendly platform, providing a cost-effective option for property management.